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5 Important Metrics In Tracking Your B2B Email Marketing Campaign

Email marketing is a powerful tool to generate leads for your business. Because most email campaigns result in sending a large volume of emails to many different recipients, tracking performance through established metrics becomes critical to the success of the campaign. Furthermore, it is important to use the same metrics as the popular mail servers to avoid running afoul of establish rules that could result in a shutdown of your email account. B2B email marketing campaigns.

We have listed 5 of the most widely used industry metrics. They can help create and calibrate a more effective plan to improve your marketing campaigns.

Teaching AI Robot Aussie Slang at Gold Coast Commonwealth Games

David McMahon | April 9, 2018

As marketers, we are always on the lookout for better ways to improve customers services and engagement, without overloading...

Learn How to Add a Contact Record in Hubspot CRM

David McMahon | November 1, 2017

Okay, we are going to dig deeper into the HubSpot CRM contacts screen. Using Contacts you have the ablity to create your own...

Why We Use and Recommend HubSpot Marketing Software

David McMahon | February 2, 2017

At a recently marketing meetup I was asked why I use and recommend HubSpot Marketing software?

Now given I'm a big fan of...

Adobe Business Catalyst vs HubSpot

David McMahon | May 10, 2016

Don't you just love the smell of coffee first thing in the morning?

At the last Marketing for Business Owners Meetup I...

8 Ways HubSpot Improves Marketing for Businesses

David McMahon | January 19, 2016

One of the common questions asked by many business owners is,

How can Hubspot Help You?

David McMahon | December 22, 2015

HubSpot is an All-In-One online marketing tool. It brings together website analytics, keyword research volumes, lead...

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