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3 Types Of B2B Email Marketing That Get Results

Email marketing is a diverse activity that offers different formats each with its strong points. The best format for you depends largely on your buyer persona and your marketing base. Sometimes trial and error is required to find the best fit for your company always asking the question “Is this format producing the best results?”

There are several types of email formats; we will review three basic formats, Lead Nurturing, Sponsorship and transactional email that you can use in your business to business email marketing campaigns, including:


3 Types Of B2B Email Marketing That Get Results

David McMahon | June 20, 2018

Email marketing is a diverse activity that offers different formats each with its strong points. The best format for you...

I wish Yellow Pages Still Worked! (Inbound Marketing Strategy)

David McMahon | June 14, 2018

“I wish The Yellow Pages still worked!” cried a business owner, I recently consoled. With many years as a marketing...

The Top 5 Email Marketing Tips for Marketers

David McMahon | June 11, 2018

Email marketing is a powerful tool. You can reach a wide audience effectively when used properly and within guidelines. Used...

Want to Increase Sales with E Commerce? Try Live Chat

David McMahon | June 8, 2018

We have all been here before. Walking up and down aisle 4 at Bunnings Warehouse looking for a new pair of leather gardening...

Winning Back Lost Customers Using Inbound Marketing: The Best Thing you can do for your Business

David McMahon | June 7, 2018

Customers stray. It happens. Maybe you accidentally irritated them by providing bad service or a less than stellar product...

Twelve Principles of Inbound Marketing

David McMahon | June 1, 2018

Daryl and I were discussing Inbound Marketing over a cup of coffee the other day, when he asked, “What are your principles...

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